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Journal for Studies in Management and Planning

Available at https://pen2print.org/index.php/jsmap/

ISSN: 2395-0463

Volume 05 Issue 02

February-2019

Available online: https://pen2print.org/index.php/jsmap/ P a g e | 107

Women Entrepreneurship in India

MISS. NEHA KAUSHAL

Ass Prof. -Institute Of Engineering and Technology, Alwar (Raj.)

DR O P PATHAK

HOD -Department Of Management Studies IET, Alwar (Raj.)

Abstract- Lady constitutes the family, which prompts society and Nation. Social and monetary

improvement of ladies is vital for general financial advancement of any general public or a nation.

Enterprise is the perspective which each lady has in her however has not been promoted in India in

manner by which it ought to be. Because of progress in condition, now individuals are more agreeable to

acknowledge driving part of ladies in our general public, however there are a few exemptions.

Our expanding reliance on benefit division has made numerous entrepreneurial open doors particularly

for ladies where they can exceed expectations their abilities with keeping up adjust in their life.

Propose of this exact investigation is expected to discover different propelling and de-spurring interior

and outside elements of ladies business enterprise. It is an endeavor to measure some for non parametric

components to give the feeling of positioning these variables. It will likewise propose the method for

dispensing with and lessening obstacles of the ladies business enterprise improvement in Indian Context.

Introduction- The topic of women entrepreneurs has attracted a considerable amount of

academic attention in recent years. Indeed, it is fast becoming a primary focus for scholars,

practitioners, and policy makers worldwide who work in the field of small business management

and entrepreneurship. Generally speaking, women entrepreneurs have been in the minority in

comparison to their male counterparts and are still the largest underrepresented group in

entrepreneurship. For example, despite the fact that women make up half of the European

population, less than one third of all businesses in Europe are female-led. However, it is now

widely accepted that women as entrepreneurs make a valuable contribution to national

economies around the world in terms of job creation, economic growth, and wealth generation.

Contrary to traditional perceptions about women entrepreneurs starting mainly small and home- based enterprises, it has also been reported that women are now leading the so-called “new

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Journal for Studies in Management and Planning

Available at https://pen2print.org/index.php/jsmap/

ISSN: 2395-0463

Volume 05 Issue 02

February-2019

Available online: https://pen2print.org/index.php/jsmap/ P a g e | 108

economy companies,” with success in high technology, life sciences, and professional services.

Thus, the need to increase their participation in the enterprise arena is becoming more important

to future economic growth.

Research on women’s entrepreneurship has developed significantly in recent years. According to

S. Carter and Shaw (2006), the field of women’s entrepreneurship has moved away from purely

exploratory and descriptive studies, characterized by the earlier literature, toward developing

stronger evidence bases that report the actual experiences of women’s enterprise in international

contexts along with a more sophisticated understanding of complex issues (see, e.g., Carter,

Henry, Ö Cinnéide, & Johnston, 2006). This research-paper discusses the main themes on

women’s entrepreneurship, as characterized by the extant literature in this field. It begins with a

consideration of the underrepresentation of women in entrepreneurship globally and makes the

economic case for encouraging more women to become entrepreneurs. The research-paper then

discusses the definitional issues associated with the topic, illustrating how these can restrict the

scope for robust comparative studies and impact on research findings. Some trends in women’s

entrepreneurship internationally are then considered, drawing mainly on the work of the Global

Entrepreneurship Monitor (GEM) and the Diana Project.1 Some of the key characteristics of

women entrepreneurs are then discussed, including their motivations for becoming

entrepreneurs, their education and work experience, and their levels of confidence and their risk

orientation. A major theme in the literature on women’s entrepreneurship has been the barriers

and challenges they face in their efforts to engage in entrepreneurship. Under this heading, the

discussion covers the traditional role of women and their networking practices, access to finance,

the tendency to undercapitalize their business, and growth perceptions.

Challenges faced by women entrepreneurs:

1. Tough competition against male counterparts For a long time, entrepreneurship has been a

field dominated by men. And while the scenario is changing, there is still a long way to go.

For example, India has the third largest start-up base in the entire world. Over 1,000 new start- ups were added in the last year. Yet the percentage of female start-up founders in India is a

measly 11%.

2. Limited funding Funding is crucial in order to start a business. However, a large number of

Indian women do not have property or assets to their name. Hence, they encounter a problem

while applying for loans due to lack of collateral. This isn't just a problem in India but across the

world. A report by Bloomberg showed that women who own and run businesses receive a lot

less funding as compared to what men get.

Page 3 of 6

Journal for Studies in Management and Planning

Available at https://pen2print.org/index.php/jsmap/

ISSN: 2395-0463

Volume 05 Issue 02

February-2019

Available online: https://pen2print.org/index.php/jsmap/ P a g e | 109

3. Work-life balance Women, across the world, are expected to play a larger part in handling a

household and taking care of their family. Owning and running a business means long hours and

thus, for women work-life balance can become a problem.

In the case of working mothers, taking care of their children takes up a lot of time and energy,

thereby often forcing them to give less priority to their business. Men, on the other hand,

generally play a secondary role when it comes to household responsibilities. However, this

situation seems to be changing now as more men are stepping forward to contribute to the

household responsibilities.

4. Minimal support When you start an entrepreneurial venture and are finding your place in the

business world, you need as much support as you can get. Unfortunately, in many cases, women

find themselves on their own with no one to guide them. In this day and age, it is almost

necessary to have experienced mentors and role models. For women, managing their business

becomes even more difficult if their family and friends don’t step up to take some household and

family responsibilities. As a result, it can be tough to make a mark in an arena that is already

dominated by men.

5. Lack of education Women form 68% of the country’s illiterate population, says UNESCO’s

education report. Female entrepreneurs without formal education can face numerous problems

when it comes to issues such as business development, maintaining accounts, understanding

money matters or even day-to-day running of the company. Lack of skills, information and the

necessary resources to run a business can reduce their chances of turning their business into a

success.

Women entrepreneurs in INDIA

India ranked 29th of 31 countries in the 2015 Global Women Entrepreneurs Leader report

by ACG Inc, a consultancy, above only Pakistan and Bangladesh. With 17 points of a

possible 100, India fared worse than countries such as Nigeria, Uganda and Ghana.