Page 1 of 9
Journal for Studies in Management and Planning
Available at http://internationaljournalofresearch.org/index.php/JSMaP
e-ISSN: 2395-0463
Volume 01 Issue 06
July 2015
Available online: http://internationaljournalofresearch.org/ P a g e | 280
“An Assessment of Measuring and Improving
Managing Performance through Rewards at Koya
University - Kurdistan Region / Iraq”.
Zana Majed Sadq
Department of Management Faculty of Humanities and Social Sciences Koya University
Park, Daniel Mitterrand Boulevard. Koya - Iraq
Abstract
An organisation’s success depends on its
ability to provide an adequate reward to
motivating and encouraging its employees.
The fairly employees rewarded then they will
most likely to perform better. Thus, this study
empirically attempts to examine the impacts
of rewards on improving employee
performance, as well as to determine the
principles of effective approaches to
performance management at the Koya
University Kurdistan Region/Iraq. A
questionnaire distributed through employees
and 72 employees responded to the
questionnaire. The data obtained from the
questionnaire analysed quantitatively using
SPSS program version 20. The results from
this study revealed that there is a significant
positive but weak relationship between merit
pay, non monetary, salary, benefits, and
employee needs, and performance of the
employee. Negative relationship exists
between bonus and incentives and employee
performance.
Keywords: Employee Performance, Rewards,
Employee Commitment, Motivation,
Organisational Performance.
Literature review:
Human resource acts like a crucial role in
influencing the success of organisations, and
it is a procedure of acquiring, appraising,
training and compensating employees
(Armstrong, 2009). In fact, in today's global
business environment, to attain a competitive
advantage it is essential that organisations
focus on their tangible assets, such as
employees. Employees are the most
significant asset of an organisation. It is the
centre and the minds of individuals, rather
than their hands that are necessary for
enlargement and success of an organisation
(Dessler, 2011).
One of the best methods to improve employee
performance and motivate them is to reward
good work. The reward is one of the most
challenging methods to recognise the most
appropriate work and to implement it in such
a way that the business benefits. The rewards
Page 2 of 9
Journal for Studies in Management and Planning
Available at http://internationaljournalofresearch.org/index.php/JSMaP
e-ISSN: 2395-0463
Volume 01 Issue 06
July 2015
Available online: http://internationaljournalofresearch.org/ P a g e | 281
system provides the major contingent feature
in keeping individuals’ self respect high and
passionate (Danish, 2010). Moreover, rewards
can be intrinsic or extrinsic. Intrinsic rewards
are psychological (non-monetary) rewards
such as; promotion, appreciation, social
activities, training and development,
feedback, vacation time, a comfortable
working environment, and a positive and
caring attitude from employers. Extrinsic
rewards are (financial) rewards such as salary
increases, incentives, bonus schemes, and are
external to the job or task performed by the
employee (Hafiza et al, 2011).
Performance Management and Motivation
Managing performance refers to managing
individuals within the structure of a procedure
to accomplish the goals of the organisation. It
is built on evaluating the performance and
currently is further concerned about the
totality efficiency of the organisation as a
team (Leech, 2007). The objective of
performance management is to progress
towards outcomes at the level of organisation,
team, and individuals (Schultz et al, 2003).
Indeed, it helps employees to recognise and
understand their role in contributing to the
link between performance and reward, and to
be sure that their performance is aligned with
the company's goals, mission, and vision
(Fletcher & Wiliams, 1996).
Employee performance depends on various
factors that influence the effectiveness of the
organisation such as satisfaction,
improvement, motivation, intrinsic factors,
training and development (Razaq et al, 2011).
Motivation is an essential method when the
workforce of an organisation has not a good
connection model. Motivation is a feature that
provides a driving strength on our activities
and job. It is a combination of various
processes, which affects and guides our
conduct to attain some particular objective. It
is such a dynamic that creates a clear and
encouraging influence on the work (Baron,
1983).
Within an organisation, improving
performance is possible with most committed
individuals who may just be accomplished
through employee motivation. Employees’
relation with employees and with the manager
is a key element of the internal organisation
strength. The capability of managers to
present strong leadership has an impact on
employee job satisfaction (Danish, 2010).
Moreover, Danish confirms that rewards have
an impact on attracting and motivating
individuals towards higher performance. For
instance, the ability of the director to provide
rewarding pay for employees, undoubtedly to
avoid them seeking another job in a different
place 'brain drain'. Besides, most directors
apply money as a means to reward or punish
employees, in order to raise the level of
productivity and performance (Mujtaba and
Shuaib, 2010). However, Khan et al (2010)
Page 3 of 9
Journal for Studies in Management and Planning
Available at http://internationaljournalofresearch.org/index.php/JSMaP
e-ISSN: 2395-0463
Volume 01 Issue 06
July 2015
Available online: http://internationaljournalofresearch.org/ P a g e | 282
pointed out that motivation can not only
impact on the performance, but performance
can also influence motivation if followed by
rewards. From the above facts, it is obvious
that organisations might achieve the
advantage of implementing performance
programs that centre on official rewards.
The impact of Rewards on Individual
Performance
Organisations employ a rewards system as a
significant motivator to promote the
performance of employees. Occasionally, it is
supposed that the major purpose of
performance management is to create ratings
to inform contribution- or performance- related reward resolution (Armstrong, 2009).
Besides, Armstrong and Murlis (1998)
illustrates that reward management is about
communication, implementation
development, maintenance, and evaluation of
reward processes. The primary aim of reward
is to enhance the organisation’s performance
by improving the employees' performance.
Hume (1995, 5) pointed out that improving
performance through reward “is based on the
assumption that the motivation of employees
will be increased, and performance improved,
by the attraction and receipt of financial
incentives”.
The concept of performance through reward
was established by the father of scientific
management Frederick Taylor. However, his
technique did not include individual's ideas
but only their ability (Mujtaba & Shuaib,
2010). While, (Lawler, 1985) identifies some
factors that affecting the reward in respect of
the work. Firstly, it depends on the amount
obtained and the amount employees believe
have to receive. Secondly, compared to what
others get impacts on the performance of
individuals. Thirdly, satisfaction of
employees through intrinsic and extrinsic
rewards obtained influence on the overall
performance of the work. Finally, employees
vary widely in the rewards they want and the
value they attach to each, and only extrinsic
rewards satisfy because they might lead to
other rewards. All these suggest the need for a
different reward system.
The influence of extrinsic and intrinsic
rewards on satisfaction and motivation is
clear. Although, there were no significant
differences in the level of motivation and
satisfaction of work across a variety of groups
of employees in diverse organisations. For
instance, (Shields, 2007) cites that extrinsic
rewards might be employed as motivators to
enhance performance, even if they are not
essentially effectual in this role. They might
also suggest the point that performance is
essential and assist to focus on particular
characteristics of performance that need to be
enhanced. However, it is usually accepted that
although extrinsic rewards are able to have a
direct and, in the correct circumstances, an
influential consequence on performance and
