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Abstract
E-banking is still nascent, although it is fast becoming a strategic necessity for most commercial banks, as completion increase from private banks and non-banking financial institutions. Despite the global economic challenges facing the IT software and service sector, the outlook for the Indian industry remains outlook optimistic. To promote e-banking services and attract new customers banks can undertake promotional measures by way of print media followed by internet, sms on mobile, outdoor advertisement and television This objective is arrived by increasing operational efficiency so that those losses are minimized that are caused by delays in catering to customer orders. Further, a favourable reputation of firm’s logistical capacities may helps generate additional orders.