Main Article Content
Abstract
Women entrepreneurship is one of the less touched pages in Indian research field. This study aimed at identifying role of personality in women entrepreneurial intention in Gujarat. The study used short version of IPIP [International Personality Inventory Pool] to identify the personality of the women with Big Five Factor model. Data were collected from 147 women of Gujarat state. 21 items of intention were factor analyzed into 3 components and entrepreneurial intentions were then correlated with the personality traits. Among the five factors of Big Five model; Conscientiousness was found to be most influential factor on entrepreneurial intention. Demographic factors were not found to be highly affecting intention. The study can be useful for women entrepreneurial initiatives by identifying their personality. This knowledge can also be helpful to educational institute for developing --entrepreneurship intention based on their personality.