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Abstract

Nowadays some of the popular place for the shopping is supermarkets that are a self-service environment. All the supermarkets want to make a good relationship with their costumers and they want to save their costumers and their looking for the more costumers then they have to satisfy their customer and increase their consumer target market, and they want to track the customer satisfaction in the surroundings supermarket that is very important. Satisfaction customer is kind of customer service that all the companies should attend to it. Therefore, potential customers in some of the places are more than other areas. The customer satisfaction has a dynamic forceful relationship with service quality. For the reason, many competitions between supermarkets to offer better products and services and powered by law to obtain long-term relationship with customers to win their loyalty. Necessary for the key to satisfy consumer wants and needs. To achieve this goal, customer satisfaction and trust must be measured.

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